Cost effective incentive travel in Aberdeen

It used to be really hard to get hotel availability in Aberdeen. And when you did, rates were high and restaurants booked out. But a change in industry in Scotland’s granite city has made it much more competitive and accessible for groups. Good news for incentive planners as this gem on Scotland’s North East coast is one to give serious consideration for your next incentive group. Here’s just some of what it has to offer…

  • Direct flight links from Netherlands, Norway, Denmark, Germany, Sweden and Switzerland
  • A choice of sleek city-centre hotels or luxury country houses
  • The ‘Shire’ – stunning countryside, littered with castles (more than 300!), whisky distilleries and plenty of outdoor activities
  • A great selection of restaurants offering some of Scotland’s best local produce and freshest seafood

This is what we love about Aberdeen:


There’s lots for incentive groups to see and do along the coastline near Aberdeen, including exclusive boat trips, dolphin spotting, a visit to Dunnottar Castle, with a picnic on the cliffside or a wander through the picturesque village of Stonehaven to enjoy some traditional fish and chip. For special interest groups, how about a visit to the Aberdeen Harbour – one of the UK’s busiest ports that’s embarking on a multi-million pound expansion project.


The countryside around Aberdeen is not only beautiful, but also versatile in its offering of outdoor activities.  Groups could enjoy mountain biking, fishing, hillwalking, gorge walking canoeing and of course…golf!


Traditionally two separate towns (Old Aberdeen and New Aberdeen), the city was united in 1891, yet Old Aberdeen has retained much of its medieval charm, including the Cathedral and many of the cobbled streets, making it the perfect place to explore with a knowledgeable language guide.

Delve further into the history and heritage of the region with a private tour and dinner in the Gordon Highlanders Museum; who are described as “the finest regiment in the world”.

If you’d like to get a proposal for an incentive trip to Aberdeen, just drop us a line with the details.